Reporting & Analytics you can trust

What our reporting looks like

Not a wall of charts. It’s clarity you can act on: the right metrics for your goals, tracked cleanly, explained in plain language, and reviewed regularly so decisions are easy.

We measure what matters to you – leads, revenue and efficiency – and if rankings and impressions are the brief, we’ll lead with those too. One source of truth, clear definitions, and reports you’ll actually use.

Why clients like this approach

Deliverables you can expect

Our digital marketing process begins with discovery and research to understand your goals. We then develop a tailored strategy and implement campaigns across various channels. Continuous monitoring and optimization ensure effectiveness, followed by regular reporting to track performance. Finally, we refine and scale efforts for sustained growth and success.

Goals & measurements agreed

Leads, revenue, cost per lead / ROAS; plus the supporting metrics that explain why results moved.

Tracking plan

What we track and why; where it lives; who looks after it.

Clean conversion tracking

Forms, calls, bookings; spam filters and deduping so numbers are accurate.

Practical attribution

Platform view + GA4 view; line‑up with CRM where possible so stories match.

Shareable dashboards

Concise views for leaders, marketing and channel owners.

Regular insight & next steps

Monthly notes you can act on; clear recommendations; short summaries for busy people.

Have questions? Speak to our team!

Need someone to explain how digital can work for your business? The List & Found team are ready and waiting...

HOW WE WORK

How we create your optimised content

01

Align

Agree goals and success measures (revenue, leads, efficiency). Lock definitions for leads and events so we’re all speaking the same language.

02

Architect

Design the measurement approach: what to track and why; naming/UTM standards; the dashboard views leaders, marketing and channel owners need; practical attribution assumptions (platform + GA4); and any CRM alignment.

03

Activate

Implement and QA tracking, reconcile platform and GA4 where possible, publish dashboards, and show the team how to read them.

04

Accelerate

Regular insight notes with clear actions; quarterly tidy‑ups as tools and sites change; adapt events as campaigns evolve; highlight opportunities to cut waste and improve lead quality.

OUR WORK

Accurate tracking improves all of our campaigns, like these...

Customer experiences that speak for themselves

100% of our clients:

Feel our services have been a good investment, would recommend us to a colleague, and gave us 5-stars in our latest client survey

We chose to work with List & Found because they are just great to work with. It was great to have open conversations and share success as a team

Christine Mooney Marketing Director

Accessibility to senior experienced personnel made List & Found stand out to us, and benefitted our entire marketing department

Jenny Meakin Head of Marketing

FAQS

Common tracking & reporting questions

We’ll use what’s solid and fix what isn’t. No bloat.

Where access allows, yes. We align definitions and reconcile totals so the story matches in both places.

Yes. We specify call tracking and offline capture so sales‑driven channels aren’t under‑reported.

We’ll lead with them - and still show the next steps to turn visibility into enquiries.

We move quickly: agree definitions, implement/QA, publish dashboards, then iterate.

Get in touch

We’re here to help! Reach out to us for expert guidance, advice on how to take the next steps for your digital marketing, or any questions you have.